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San Diego, CA, Oct. 30 -- Eight San Diego entrepreneurship gurus will give a one-day workshop on how to develop a good idea into a viable business. The workshop entitled "Invention to Venture: the Path to Entrepreneurial Success" is being hosted by the von Liebig Center for Entrepreneurship and Technology Advancement, part of the UCSD Jacobs School of Engineering. The event takes place November 8 from 8:30 a.m. to 5:00 p.m. at the UCSD Faculty Club on the UCSD campus in La Jolla, CA. The fee for the workshop is $40 with discounted prices for UCSD students and faculty. For more information or to register, go to or call the von Liebig Center at 858-822-5960.

Topics to be covered include: idea validation, the market, pricing, profits and proof of concept; commercialization paths, identifying customers and sales; building teams and advisory boards; developing a successful business plan; raising funds; and legal considerations (defining/protecting intellectual property, licensing).

"We're presenting a "road map" for anyone who wants to start and grow a new venture," says Abi Barrow, managing director of the von Liebig Center and workshop organizer. "We'll cover everything from how to protect your idea to how to fund a company, as well as a review of all the risks involved along the way."

The workshop speakers, all of whom have started and guided companies through various growth stages, include:

Ray Smilor, Ph.D., president of the Beyster Institute for Enterprise Development
Paul Kedrosky, Ph.D., UCSD Jacobs School of Engineering and Windamere Ventures
Steve Campbell, VicePresident, Sun Microsystems (Enterprise System Products)
Tim Rueth, Tech Coast Angels
Katherine White, principal, Enterprise Partners Venture Capital
Ken Olson, former CEO at Proxima
Brian Ganz, chairman, chief technical officer and founder of RoboDesign
David Blackburn, founder and president of Harbour Ventures

The program is being co-presented with the National Collegiate Inventors and Innovators Alliance and partially funded by the Kauffman and Lemelson Foundations. Co-sponsors include: VentureForth@UCSD, UCSD CONNECT, UCSD School of Management, SDSU Entrepreneurial Management Center, The Salk Institute, The Burnham Institute, Pasadena Entretec, Office for Technology Transfer and Commercialization, and Cal State University San Bernardino. Financial support has been provided by HellerEhrman ( and Knobbe Martens Olson & Bear (

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Media Contacts:

    Denine Hagen (858) 534-2920,

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